Insights

Tools, tips, industry knowledge & market trends.

As Sydney deals with unprecedented lockdowns due to COVID, activity in the economy and property market has stalled. The property market which has boomed since the beginning of 2021 has performed better than the economy during the lockdown.

The ASX also gives no hint as to the drama playing out in the real economy. The ASX hit a record high in July 2021 as the COVID lockdowns gripped Sydney. Only time will tell how long markets can persevere in these conditions.

In recent years, selling ‘off market’ has become a mainstream phrase.

Getting a universal definition of what selling off market constitutes is far more problematic though. If you thought you understood what selling off market meant and then became deeply confused when you saw a Domain advertisement offering you off market listings, you could be forgiven.

Agents and stylists have many options, tricks and clever ways of presenting a property in its best light – pardon the pun. These styling options range from the sensible to borderline deceptive.

To avoid buyer’s remorse on settlement day, identifying the following presentation tricks can ensure you are not swept up in emotion and inadvertently overlook pertinent aspects of the property.

Given the strength of the market throughout 2021, a lot of sellers find themselves afflicted by seller’s remorse.

Buyers who have bought a property often suffer buyer’s remorse. Buyer’s remorse stems from a sense of guilt or regret from the buyer that they bought the wrong home or over paid. Seller’s remorse works in reverse where the vendor feels they sold at the wrong time and/or for the wrong price.

The property market has been impacted by a multitude of dynamic forces since the pandemic commenced. The subsequent knock-on effects are wide ranging and unexpected in many instances.

In this special report, we highlight the 11 most discernible trends in the 2021 Sydney property market that have come about as side effects of the pandemic and the ongoing response to it. As you read through the report, you may find some of the points contradict. Given property markets vary from suburb to suburb and region to region, some of the trends are location based.

Interpreting real estate agent’s respective price guides during the 2021 boom has become harder than earning enough money to purchase a property.

The frustrating reality for buyers is each real estate agency tends to take a different approach on how they price their respective listings in the marketplace.

There are a few common ‘price strategies’ agents adopt that are worth being aware of:

Consolidating the house price gains, apartments improve

The Sydney housing market continued to power right through April, with record prices being achieved on a near weekly basis. Property markets can often commence the calendar year in optimistic fashion, as a lack of stock over the summer creates pent-up buyer demand.

The first quarter of 2021 was one of the most remarkable on record, with house price growth running at all time highs.

As real estate agents, we are often asked, ‘How’s the market?’. That question has morphed into ‘Why is the market so strong?’. No one expected a crash in Q1 2021 but few expected the explosive growth that occurred.

A little quoted element of the current housing boom is the number of homes that sell prior to auction. When auction clearance rates are quoted as being at 80% and even 90% some weekends, one can understandably conclude that these sales are under the hammer.

However, a review of the weekly auction results will show that each week around 40% of the successful auction results actually sold prior to the auction. Once the unsuccessful campaigns and the properties sold prior to auction are tallied up, it becomes obvious the minority of auction campaigns actually sell under the hammer.

The property market has opened 2021 up in surprisingly strong fashion. It’s not that market pundits expected a soft start to the year, it’s just the strength in certain segments of the market has completely surprised most people. There is a case to say that certain niche markets have jumped by nearly 10% since Christmas. Whilst that seems close to unbelievable in a mere twomonth period, there is mounting evidence each week that removes any doubt.

In this special report, we break down the issues that property sellers should consider, prior to listing their property in 2021.

In the smash comedy hit movie, ‘Meet the Fockers’, Robert DeNiro plays the Father-In-Law from hell. If you are like Greg Focker and have crazy In-Laws like De Niro’s character Jack Byrnes, the good news is you probably don’t have to live next door to them, someone else does.

You can avoid crazy In-Laws a lot easier than you can avoid crazy neighbours.

The one question home buyers often fail to consider – who are the neighbours, and will we be able to liveharmoniously next door to them?

Once the decision to sell a property has been made, the next question is usually “when”?

Stock levels (demand) play such a crucial role in the performance of a real estate market.

There are predictable periods (trends) throughout the calendar year when experienced market operators know stock levels will be tight and other times stock levels will be elevated, inadvertently favouring buyers.

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